In one of the most ridiculous twists of fate in my thirty-three years of life, I decided (on a whim) to create a children’s story for my son.

I published it myself as a narrated video book for kids. In less than three weeks—out of absolutely nowhere—it had over 15,000 views.

After nearly two decades of entrepreneurial endeavors, and nearly a decade building the many branches of this very website and business… an unadvertised story about a pumpkin was the most instantaneously successful achievement I’d ever had. 😂 #life #alrightythen

With a truly remarkable sense of irony, I realized that quite effortlessly, I had inadvertently allowed my wildest dreams to come true. ✨