Social Media Management: Starting from Scratch or Revitalizing Your Brand
Whether you are building brand new or starting fresh, the time is always now! ✨
This course culminates over a decade's worth of my experience into one comprehensive online course that I have crafted for small business owners, and creative entrepreneurs in particular.
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Chapter 1: The Beginning
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Lesson 1: Identifying Your “Why”
Whether you are starting from the very beginning, or jumping back in fresh, essentially you are in the same place: here, now, deciding what you will post next, and why.
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Lesson 2: Establishing Where You Are
Whether you are starting from the very beginning, or jumping back in fresh, essentially you are in the same place: here, now, deciding what you will post next, and why.
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Lesson 3: Visualizing Where You Want to Be
Whether you are starting from the very beginning, or jumping back in fresh, essentially you are in the same place: here, now, deciding what you will post next, and why.
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Chapter 2: Content Curation
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Lesson 1: What Do You Have to Work With?
Content curation. What images are you going to use? Do you already have what you need? Ideas (quotes, color blocks, stock, get your own!)
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Lesson 2: Picking Your Platforms
What social media platforms are you going to focus on?
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Lesson 3: Quick and Easy Content Curation
Quotes, color blocks, stock images, or anything you might already have.
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Lesson 4: Batch Producing New Content
Quotes, color blocks, stock images, or anything you might already have.
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Lesson 5: Organizing Your Content
So it’s accessible and actually practical to your everyday use. If you start fresh from the beginning, you’ll make your life so much easier. This may be the key of all efficiency I’ve had when I used to manage ten different social media accounts professionally, simultaneously. Organization and ease of access is key.
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Chapter 3: Plodding Down the Path
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Chapter 4: It's Go Time!
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Chapter 5: Organic Growth
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Chapter 6: Continually Refining
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Chapter 7: But Wait There's... More?!
Where do I hope to leave you when all is said and done?
♥ Managing your own social media accounts with ease and predictability.
♥ Always having a "map" or plan for what to post, and when.
♥ Understanding that first impressions matter
♥ Continually able to evolve and produce visually striking and effective digital marketing, reflective of the professionalism you offer.
♥ Confidently managing your social media accounts and curating unlimited content... for free!
(And if you want to pay for certain design programs and scheduling platforms to make it all even easier? I'll tell you exactly what I've used and recommend!)
♥ Having high quality, professional, and actionable social media accounts up-to-date… for-ev-er
Meet your instructors
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Meet your instructors ✳
KATE
MACK
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.
What you’ll learn
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Describe your lesson with a short summary.
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Describe your lesson with a short summary.
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Describe your lesson with a short summary.
Along with printable worksheets and workbooks, I show you the exact strategies and behind-the-scene steps of how I start social media accounts and campaigns from scratch—and help existing companies jump back into their social media management and branding with renewed purpose, focus, and results.
Course FAQ
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.